Business 2 Business Telemarketing V Business to Consumer Telemarketing
Many companies are now targeting business to business leads rather than targeting business to consumer transactions. Businesses prefer to attract the interest of manufacturing targets due to the number of purchasing transactions that are required prior to a finished product reaching just a handful of consumers. The simple way to reach these organisations is with the aid of B2B telemarketing.
To understand this better consider a manufacturer who sells his finished products to consumers. He will need to make several purchases of individual materials or components prior to producing one completed item. After making all his purchases, one completed unit will only result in one B2C transaction but the manufacturer will have conducted several B2B transactions to achieve this,
To maximize their B2B leads businesses often turn to lead generation and appointment setting companies to promote their services. These telemarketing organisations gather quality leads for their client’s marketing campaigns and gather new interest for the business. The use of telemarketing allows a business to keep long lasting relationships with their existing clientele and also create new leads.
Benefits of outsourcing your business 2business telemarketing include:-
1. Acquisition of expertise;-
The staff of quality telemarketing organisations are fully trained and accessing these skills can make a business lead generation campaign more successful.

2. Cost effective and cost efficient services;-
Cost effective and cost efficient services are both benefits that a B2B telephone marketing company can offer and it is worth understanding the difference of these two benefits.

A cost effective service means that whatever you have paid to outsource your campaign to a telemarketing company, you will get more back in return.

A cost efficient service means that when you outsource your campaign you are able to reduce your spending on in house resources.

3. Expansion of your client database;-
Another benefit of outsourcing your lead generation campaign to a telemarketing company is that they are not limited to the businesses within your current client sector. Unless instructed differently they will take a wider view and contact businesses from other target sectors achieving increased development in wider markets.
Finally and perhaps most importantly the aim of outsourcing your telemarketing requirement is to acquire more long-term business and relationships with your clients. The flow of information for lead acquisition should always be smooth in order for your businesses to expand and increase your income.

Amendment to decree regarding the possession of a breathalyser kit in your vehicle In France

Earlier this year it was announced that from 1st November 2012, the law would be enforced and anyone failing to comply would receive a €11 fine.
After realising the difficulty for drivers to get a breathalyser The French Ministry of the Interior has announced that the date has been changed and breathalysers will be now compulsory from 1st March 2013,
As a reminder:
• This equipment is compulsory for all types of vehicles
• Breathalysers have to comply with the NF norm
• The ruling is in force as of 1st July 2012 but fines will only apply as of 1st March 2013
• You can get kits in a service station and in truck stops or order them online by accredited suppliers
• Blood alcohol level authorized in France is 0.5gram per litre of blood

AA say that fuel sales continue to decline – sales down half a billion litres in second quarter
Petrol sales in the UK continued their steady decline during the first half of this year, the AA confirms from new government statistics*.
Following a temporary lift in forecourt volumes during the first quarter, caused by panic buying during the tanker drivers’ dispute, the drop in petrol retail sales returned with a vengeance in the second.
Petrol sales between January and March 2012 had reversed a long-term fall, up by 119.8 million litres compared to the same period in 2011. However, between April and June, they crashed 496.8 million litres compared to last year’s second quarter.
This is despite the tanker drivers’ dispute being resolved, pump prices falling away from record highs in mid April and the start of summer motoring.

Nottingham Groups Can Apply Now for Funding to Go Green Energy company E.ON and Nottingham City Council are offering grants of up to £5,000 to help the city’s not-for-profit and voluntary sector organisations reduce their carbon footprint and become more energy efficient.

The E.ON Sustainable Energy Community Fund has made £20,000 available for projects that improve the energy efficiency of non-residential properties within the city. The funding can be used to introduce energy projects including insulation, draught proofing and renewable energy sources, such as solar panels. It can also be used to promote, educate or raise general public awareness and carry out feasibility studies relating to the use of energy saving measures in the building.

Nottingham City Council Councillor Alan Clark said:

“We’d like to see applications from community groups who are committed to reducing their carbon footprint and want to become more energy efficient.

“Whether it’s tackling gas guzzling boilers or introducing eco friendly kettles, successful applicants should be able to enjoy cheaper energy bills and a sustainable future.”

Constituted not-for-profit organisations and voluntary sector organisations based and working in Nottingham City may apply. They need to own the freehold of any building, or have at least three years remaining on their lease if applying for improvements to their building. Locally managed branches of national organisations may apply as long as they have their own local constitution, management committees and accounts.

Full details can be found on the Nottingham City Council website.

The deadline for applications is 30 November 2012 (4 pm).

Source: Nottingham City Council, 25/10/2012

Just sat with @scobiit going through some design changes.

Busy day Dave out at North Notts Business Club this morning whilst Marilyn on telemarketing contract, Dave then on a courier delivery for one of our solicitor clients whilst Marilyn had an appointment in Mansfield all jobs now completed!