MDS Teleservices

Consultation Into Lowering The Legal Threshold On Unwanted Calls

Newark, Telemarketing, Teleservices, Uncategorized | No Comments

The government has launched consultations into lowering the legal threshold before firms can be fined for nuisance calls.

How do you Promote Your Business?

Lincoln, Networking, Newark, Nottingham, Telemarketing, Teleservices, Uncategorized | Comments Off on How do you Promote Your Business?
Interesting discussion about marketing strategies at Grantham Breakfast Club this morning. How do you promote your business, press advertising, leaflets, telemarketing, web or relying on referrals?

North Notts Networking event

Courier Services, Europe, Light Haulage, Motorcycle Courier, Networking, Newark, Nottingham, Same Day, Uncategorized | No Comments

At North Notts Networking event this morning, Retford Golf Club, shame I’m not a golfer or I could have taken advantage of the venue. Marilyn in the office if anyone has a courier enquiry

New Client Signs For Telemarketing

Lincoln, Networking, Newark, Nottingham, Telemarketing, Teleservices, Uncategorized | No Comments

Brilliant! new client signed up yesterday for telemarketing services to promote their business. We are covering a diverse range of industries from engineering to accountancy, archetectural services, point of sales displays and security, every day is different and every week interesting.

Why Patient Telemarketers Win

Lincoln, Newark, Nottingham, Telemarketing, Teleservices, Uncategorized | No Comments

Patience is important in telemarketing  and very often results don’t happen as soon as we would like them to.

Imagine you are a telemarketer eager to make a sale yet nearly every prospect says “No” or “Not now.”  Naturally you become disappointed and possibly disillusioned.  You must realise that success or failure is a choice.  There is nothing you can do to push people to buy from you at that very moment.  Give your prospect time, give them a follow up call in a week or two or even a month. Learn the art of patience and you can be successful if you choose to.

Telemarketing is not about being pushy; the most admirable characteristic of successful telemarketing is patience. This can simply mean learning to work hard and do things over and over again until you get the results you want.

  • Stay with your goals but they don’t expect overnight success. Know that time is your best asset and that all your goals can be achieved as long as you give yourself a realistic time frame.
  • Do not be discouraged easily. Make use of your time to re-evaluate what works and what doesn’t and they try to nurture the relationships with your prospects.  Do more research and improve your calling script to be more effective.
  • A patient telemarketer is not “pushy”. They know when to ease up and don’t push their prospects to the point of antagonising them.
  • Plan.  Think about each call and listen to your prospect before speaking. Conduct research before you cold call.

Being patient is important in all telemarketing activities, including lead generation and appointment setting.  Remember it is a process and it takes time (sometimes longer than we like) but wait patiently and you will succeed.


Update on EU proposes changes to Data protection Regulations

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this will affect nearly all businesses in some way

Proposed EU Changes To Data Protection

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Summary of EU draft changes to data protection regulations.

Good advice for motorists from the AA.

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Skills For Effective Telemarketing

Lincoln, Networking, Newark, Nottingham, Telemarketing, Teleservices, Uncategorized | No Comments

It takes time and practice to become a first rate telemarketer, just like any other direct marketing technique. Luckily for most telemarketers, they have a good range of experience to draw on to improve their skills and strategies: real-life and previous conversations. There’s nothing better to help you interact with your customers than real life experience, drawing on this and conversation skills will help you interact with your customers.

By monitoring your calls you will be able to see how well you pick up on information and opportunities given by your contact and will help you develop the essential skills for successful telephone prospecting.

Identify the problem – The first step to success is to identify your customers needs or problems. This is where your conversation skills are required as you will need to dig a little deeper than you might imagine and ask the questions to get to the root of their problems. You can do this by finding out what they value, what problems they have and what would help them or solve their problem. Don’t try to push a sale in the first minutes of the call. Without the right information it may amount to trying to push a square peg through a round hole. You need to understand your customer and build a rapport with them before you can progress a sale.

Don’t get Down Hearted  – You will get lots of telephones which are engaged or are not answered. You may be hung up on. Occasionally you may be barked at by a stressed out customer and you will see a sale slip right through your grasp. These things do happen, but it’s important to learn from the mistakes that you make and put them as far out of your mind as possible. If you let the negatives get to you, your customers will hear the lethargy and antipathy in your voice. If you remain positive, you are more likely to be successful.

Don’t read from a script parrot fashion – Be flexible in your approach and be natural.


Up Selling By Telemarketing Drives Increased Sales

Lincoln, Networking, Newark, Nottingham, Telemarketing, Teleservices, Uncategorized | No Comments

According to the latest statistics predicting the end of the double dip recession many business owners are looking for opportunities to claw their way back to pre-recession sales levels.

Companies that fared well before the slump are now trying to keep their customers as competition intensifies and the threat of a new price war looms.

The use of telemarketing may provide an answer for business owners who are looking to maintain a competitive advantage and cross selling or up-selling via telemarketing can assist to increase sales opportunities.

For the uninitiated, cross or up selling is offering the customer the opportunity to purchase additional products or services related to whatever he or she has already bought or is in the process of buying.  It isn’t just the sales department that should be involved in the process – customer service representatives and other staff members that deal with your customers are also in an ideal position to assist.

Many companies are now asking their support engineers and technicians to recommend product upgrades or renew warranty agreements, effectively turning them into additional sales staff. But if customer service professionals are uncomfortable dealing with customers in this manner and do not wish to sell or do not introduce the sale in a way that benefits the customer, then no sale will take place.

 A telemarketer can support  technical staff in the field by opening negotiations when booking appointments and asking relevant questions relating to warranty renewal dates and any other related products they may be considering purchasing. This information can then be passed to the technician or person that will be visiting the client, thus encouraging a team approach to dealing with the client.

Often when presented with an up-sell and cross-sell initiative, many customer service professionals do not see it as their job to sell. They feel that it is up to the sales department not theirs and encouragement is needed to make this become a minority view. Successful telemarketing cross-selling techniques should give the customer a feeling of being valued and offered a better service, not just about being sold to and selling more products. It is also important not to overload a customer with too many unrelated suggestions. 

A successful strategy is to offer a package deal of products that will appeal to the customer encouraging a saving on purchasing individual items. Retailers have already adopted this strategy and businesses can also benefit when offering their professional services or manufactured goods.

There is evidence that clients who receive several services from one provider tend to be more loyal than those who receive a single service. Customers find it much easier to switch providers selling a single service than those providing multiple services.

Organisations that are able to provide a number of services will be more flexible if one sector shows a downturn in sales rather than a business that relies on one product or service alone.   

The compelling argument for investing in a cross-selling approach is that it can generate more profit per sale in the same way that up-selling can increase the total value of a sale.

It is always worth remembering that a huge number of sales are achieved purely on personal recommendation from previously satisfied customers.

 Clients that have been dealt with in the correct manner by your customer service, telemarketing and technical teams will  feel valued and are more likely to recommend your business. The old adage that people buy from people is still very true and clients will always want to feel they have made the right choice. The personal touch of telemarketing and customer services are a great asset helping clients to feel that they have made the correct choice thus reinforcing their customer loyalty.